Privacy Policy

This Privacy Policy details how Infinity EV Pty Ltd (ABN [insert ABN], "Infinity EV") trading as Charge EV ("Charge EV," "we," "us," or "our") collects, uses, discloses, and protects personal information through our online store at chargeev.com.au (the "Website"). As an Australian e-commerce business selling electric vehicle (EV) chargers, EV charger accessories, Powersensor, and Pulsepoint, we are committed to complying with the Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs), and related laws, including amendments effective in 2026 such as enhanced transparency requirements under APP 1.7-1.9 (commencing December 10, 2026) and protections against serious invasions of privacy. This policy integrates with our Terms and Conditions, Refund Policy, and Shipping Policy, ensuring consistent handling of data in processes like order fulfillment, refunds, and deliveries.
We collect only necessary information to operate our business, favoring minimal data practices where fair and legal. By using the Website, creating an account, or making a purchase, you consent to our practices as described. If you do not agree, please do not use our services. We may update this policy to reflect legal changes or business needs, posting revisions on the Website with notifications for material updates. Continued use constitutes acceptance.
1. Scope and Application
This policy applies to all personal information we handle, defined under the Privacy Act as information identifying an individual (e.g., name, email, address). It covers interactions via the Website, emails, phone, or other channels. We do not target children under 18, and if we inadvertently collect such data, we will delete it promptly in line with emerging minors' privacy reforms. For sensitive information (e.g., health data if relevant to EV product inquiries), we require explicit consent and handle it with heightened care.
Our practices align with the APPs, emphasizing openness (APP 1), anonymity where practicable (APP 2), limited collection (APP 3), notification (APP 5), purpose-specific use (APP 6), restricted marketing (APP 7), secure cross-border flows (APP 8), data quality (APP 10), security (APP 11), access/correction (APP 12), and integrity (APP 13). We are not responsible for privacy practices of third-party sites linked from our Website.
2. Types of Information We Collect
We collect personal information only when necessary for our e-commerce functions, such as processing orders and shipping. Categories include:

Identification and Contact Details: Name, email, phone number, postal address (collected during account creation or checkout to fulfill orders and provide support).
Payment and Financial Information: Credit card details, billing address (handled securely via third-party processors to process payments; we do not store full card numbers).
Transaction Data: Order history, product preferences (to manage purchases, refunds, and shipping as per our policies).
Technical Data: IP address, browser type, device info, cookies (to enhance Website usability, track sessions, and analyze usage via tools like Google Analytics).
Marketing and Communication Data: Preferences for newsletters or promotions (with opt-in consent).
EV-Specific Data: If applicable, details like vehicle compatibility queries (used solely for product recommendations).

We avoid collecting sensitive information unless directly relevant (e.g., accessibility needs for installations), and then only with consent. Unsolicited information is assessed and destroyed or de-identified if not needed (per APP 4).
3. How We Collect Information
Collection occurs directly from you or automatically:

Directly: When you register an account, place an order, request a refund, subscribe to updates, or contact support (e.g., via forms compliant with Electronic Transactions (Victoria) Act 2000).
Automatically: Through cookies, pixels, or analytics tools on the Website (e.g., for session management; you can manage via browser settings).
From Third Parties: Limited to service providers (e.g., shipping carriers for delivery confirmation) or publicly available sources.

We notify you of collection at the point of gathering, including purposes and your rights (APP 5). Data is retained only as long as needed for business purposes or legal requirements (e.g., 7 years for tax records), then securely deleted.
4. How We Use Your Information
We use information primarily for the purposes collected, or related secondary purposes you would reasonably expect:

Process and fulfill orders, including shipping (free standard to Australian addresses) and refunds.
Provide customer support, handle inquiries, and manage accounts.
Improve Website functionality and personalize experiences (e.g., product recommendations based on past purchases).
Comply with legal obligations, such as fraud prevention or tax reporting.
Conduct internal analytics to enhance services (de-identified where possible).

For direct marketing (APP 7), we only use data with your consent (e.g., opt-in at checkout for EV product promotions). You can opt out anytime via unsubscribe links or by contacting us, and we honor requests promptly. We do not sell your data.
5. Disclosure of Your Information
We disclose information only when necessary and with safeguards:

Service Providers: To payment processors (e.g., Stripe), shipping carriers (e.g., Australia Post), or IT hosts for operational purposes.
Legal Requirements: To authorities if required by law (e.g., subpoenas) or to protect our rights.
Business Transfers: In mergers or sales, with notice to you.
Cross-Border: Primarily stored in Australia, but if transferred overseas (e.g., to cloud providers in the US or EU), we ensure recipients comply with APP-equivalent standards, obtain consent, or use contractual clauses (APP 8). We are not liable for overseas breaches beyond our control.

No disclosures for unrelated purposes without consent.
6. Security of Your Information
We implement reasonable measures to protect data from misuse, loss, or unauthorized access (APP 11), including:

Encryption for transmissions (e.g., SSL on the Website).
Secure servers and access controls.
Regular audits and staff training.
Payment data handled via PCI DSS-compliant processors.

Despite these efforts, no system is infallible; we limit liability for breaches to the extent permitted by law, excluding indirect losses. Report suspected incidents to us immediately.
7. Your Rights: Access, Correction, and Deletion
You have rights under the APPs to:

Access your information (free, unless unreasonable; provide within 30 days).
Correct inaccuracies (we verify and update promptly).
Request deletion where no longer needed (subject to legal retention).

Contact our Privacy Officer at privacy@chargeev.com.au with proof of identity. For accounts, update directly via the user dashboard. We may deny access if legally required (e.g., fraud investigations) but will explain reasons.
8. Complaints and Dispute Resolution
If you believe we've breached your privacy, contact us first at privacy@chargeev.com.au or [insert phone]. We investigate within 30 days and respond in writing. If unsatisfied, escalate to the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au or Consumer Affairs Victoria. This aligns with our T&Cs dispute process, favoring amicable resolutions.
9. Cookies and Tracking Technologies
We use cookies for essential functions (e.g., cart persistence) and analytics. You can disable via browser, but this may limit Website features. Our policy complies with potential 2026 reforms on automated decision-making transparency.
10. Links to Third-Party Sites
We are not responsible for external sites' privacy; review their policies.
11. Changes to This Policy
Updates are posted here, effective immediately for non-material changes. Material changes (e.g., new uses) include email notifications. Check periodically.
12. Contact Us
For questions: Email hello@chargeev.com.au or visit chargeev.com.au/contact.
Effective Date: January 7, 2026